Startup branding funnel : find your perfect brand-market fit to hack your growth

Autor: Konečnik Ruzzier, Maja
Impresum 2015

Izdanje: 2nd ed

Extending the tourism destination image conceptinto customer-based brand for a tourism destination

Autor: Konečnik Ruzzier, Maja
Matična publikacija: Ekonomska istraživanja (2010)

Country brand I feel Slovenia : first response from locals

Autor: Konečnik Ruzzier, Maja
Matična publikacija: Ekonomska istraživanja (2012)

The internationalization strategies of SMEs : the case of the Slovenian hotel industry

Autor: Ruzzier, Mitja
Matična publikacija: Management (Split) (2006)

The resource-based approach to the internationalisation of SMEs : differences in resource bundles between internationalised and non-internationalised companies

Autor: Ruzzier, Mitja
Matična publikacija: Zagreb international review of economics & business (2006)

Tourism and hospitality management : trends and challenges for the future : congress proceedings

Impresum 2000

Hotel & tourism 2002 : human capital, culture and quality in tourism and hospitality industry : congress proceedings

Impresum 2002