Help me TripAdvisor!
This paper aims to examine the impact of TripAdvisor reviews on behavioural intentions, basing on travellers' trust towards the e-WOM reviews. Four factors are proposed for building travellers’ trust and behavioural intentions: information quality, credibility, adoption and usefulness. Trust is...
| Permalink: | http://skupnikatalog.nsk.hr/Record/nsk.NSK01001088902 |
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| Matična publikacija: |
Journal of information and organizational sciences (Online) 44 (2020), 1 ; str. 83-112 |
| Glavni autori: | Mahat, Nur Zarifah Dhabitah (Author), Hanafiah, Mohd Hafiz |
| Vrsta građe: | e-članak |
| Jezik: | eng |
| Predmet: | |
| Online pristup: |
https://doi.org/10.31341/jios.44.1.4 Journal of information and organizational sciences (Online) Hrčak |