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|2 2011
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|a Kuvačić, Dalija
|4 aut
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| 245 |
1 |
0 |
|a Utjecaj neuromarketinga na ponašanje potrošača =
|b The impact of neuromarketing on consumer behavior /
|c Dalija Kuvačić, Ivana Zohar, Ana Pavelić-Tremac.
|
| 246 |
3 |
1 |
|a Impact of neuromarketing on consumer behavior
|
| 300 |
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|b Ilustr.
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| 504 |
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|a Bibliografija: 10 jed.
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| 504 |
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|a Abstract.
|
| 653 |
|
0 |
|a Marketing
|a Neuromarketing
|a Neuroznanost
|a Oglašavanje
|a Ponašanje potrošača
|
| 700 |
1 |
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|a Zohar, Ivana
|4 aut
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| 700 |
1 |
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|a Pavelić Tremac, Ana
|4 aut
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| 773 |
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|t Polytechnic and design
|x 1849-1995
|g 6 (2018), 2 ; str. 85-92
|w nsk.(HR-ZaNSK)000863364
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| 981 |
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|b B06/18
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| 998 |
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|b migo2101
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|u https://hrcak.srce.hr/209220
|y Elektronička verzija članka
|