The impact of ethical ideologies on the judgment of online marketing communications ethics in the tourism market
The purpose of this paper is to study the relationship between ethical ideologies and the judgment of online marketing communications ethics in the tourism market. The aim of the research is also to establish a relationship between the judgement of online communications ethics and behavioural intent...
| Permalink: | http://skupnikatalog.nsk.hr/Record/nsk.NSK01001061316 |
|---|---|
| Matična publikacija: |
Zbornik Veleučilišta u Rijeci (Online) 7 (2019), 1 ; str. 127-147 |
| Glavni autori: | Lončarić, Dina (Author), Balent, Mateja |
| Vrsta građe: | e-članak |
| Jezik: | eng |
| Predmet: | |
| Online pristup: |
https://doi.org/10.31784/zvr.7.1.5 Hrčak |