Global marketing management

Permalink: http://skupnikatalog.nsk.hr/Record/nsk.NSK01000866149/Similar
Glavni autor: Lee, Kiefer (-)
Ostali autori: Carter, Steve (-)
Vrsta građe: Knjiga
Jezik: eng
Impresum: Oxford [etc.] : Oxford University Press, cop. 2012.
Izdanje: 3rd ed
Predmet:

APA stil citiranja

Lee, K., & Carter, S. (2012). Global marketing management: Global marketing management : changes, new challenges and strategies (3rd ed.). Oxford [etc.]: Oxford University Press.

Chicago stil citiranja

Lee, Kiefer, and Steve Carter. Global marketing management: Global marketing management : changes, new challenges and strategies. 3rd ed. Oxford [etc.]: Oxford University Press, 2012.

MLA stil citiranja

Lee, Kiefer, and Steve Carter. Global marketing management: Global marketing management : changes, new challenges and strategies. 3rd ed. Oxford [etc.]: Oxford University Press, 2012.