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01088nam a2200313 i 4500 |
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HR-ZaNSK |
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20150828122118.0 |
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120710s2010 xxkad 001 0 eng |
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|a 9780749450243
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|a (HR-ZaNSK)000811166
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|a HR-ZaNSK
|b hrv
|c HR-ZaNSK
|e ppiak
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1 |
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|a eng
|h dut
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|a xxk
|a xxu
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| 080 |
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|a 659.1.013
|2 MRF 1998.
|
| 100 |
1 |
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|a Du Plessis, Erik
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| 240 |
1 |
0 |
|a Reclame en ons brein
|l [engl. prijevod]
|
| 245 |
1 |
4 |
|a The advertised mind :
|b groundbreaking insights into how our brains respond to advertising /
|c Erik Du Plessis.
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| 250 |
|
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|a Reprinted.
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| 260 |
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|a London ;
|a Philadelphia :
|b MillwardBrown :
|b Kogan Page,
|c 2010.
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| 300 |
|
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|a XXIV, 232 str. :
|b ilustr., graf. prikazi ;
|c 24 cm.
|
| 500 |
|
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|a Prijevod djela: Reclame en ons brein.
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| 500 |
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|a Tekst i na unut. str. om. lista.
|
| 504 |
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|a Bibliografija: str. [221]-226.
|
| 504 |
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|a Kazalo.
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| 650 |
|
7 |
|a Oglašavanje
|x Psihološki aspekti
|2 nskps
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| 650 |
|
7 |
|a Informacije
|x Obrada
|x Kognitivni aspekti
|2 nskps
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| 998 |
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|m eemk1207
|c bpko120727
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