ProfitBrand

Permalink: http://skupnikatalog.nsk.hr/Record/fer.KOHA-OAI-FER:47747/Details
Glavni autor: Wreden, Nick (-)
Vrsta građe: Knjiga
Jezik: eng
Impresum: London : Kogan Page, 2005.
Predmet:
Online pristup: Table of contents
LEADER 01175pam a2200337 a 4500
003 Uk
005 20190111080620.0
008 050124s2005 enka b 001 0 eng
010 |a  2005001872 
015 |a GBA539997  |2 bnb 
016 7 |a 013195065  |2 Uk 
020 |a 0-7494-4465-7 
040 |a StDuBDS  |b hrv  |c HR-ZaFER  |d HR-ZaFER  |e ppiak 
042 |a ukblsr 
050 0 0 |a HD69.B7  |b W73 2005 
082 0 0 |a 658.827  |2 22 
100 1 |a Wreden, Nick.  |9 39461 
245 1 0 |a ProfitBrand :  |b how to increase the profitability, accountability & sustainability of brands /  |c Nick Wreden. 
246 3 |a Profit brand 
260 |a London :  |b Kogan Page,  |c 2005. 
300 |a vii, 240 p. :  |b ill. ;  |c 24 cm. 
504 |a Includes bibliographical references (p. [227]-233) and index. 
650 0 |a Brand name products  |x Management.  |9 39462 
650 0 |a Brand name products  |x Marketing.  |9 39463 
650 0 |a Marketing.  |9 37444 
650 0 |a Relationship marketing.  |9 39464 
650 0 |a Customer relations.  |9 39465 
690 7 |a Management and Business Studies  |2 blcoll 
856 4 1 |3 Table of contents  |u http://www.loc.gov/catdir/toc/ecip056/2005001872.html 
942 |2 udc  |c K 
999 |c 47747  |d 47747