Platform revolution
| Permalink: | http://skupnikatalog.nsk.hr/Record/fer.KOHA-OAI-FER:47176/TOC |
|---|---|
| Vrsta građe: | Knjiga |
| Jezik: | eng |
| Impresum: |
New York:
W.W. Norton & Company,
2016.
|
| Izdanje: | 1. ed |
| Predmet: |
Sadržaj:
- Preface
- Today : welcome to the platform revolution
- Network effects: the power of the platform
- Architecture : principles for designing a successful platform
- Disruption : how platforms conquer and transform traditional industries
- Launch : chicken or egg? eight ways to launch a successful platform
- Monetization : capturing the value created by network effects
- Openness : defining what platform users and partners can and cannot do
- Governance : policies to increase value and enhance growth
- Metrics : how platform managers can measure what really matters
- Strategy : how platforms change competition
- Policy : how platforms should (and should not) be regulated
- Tomorrow : the future of the platform revolution
- Acknowledgments
- Glossary
- Notes
- Index.